Alfa Romeo

New Giulia and Stelvio Launch

Launching the new Giulia and Stelvio models in the UK across TV sponsorship of Sky Sports F1 coverage, high impact press cover wraps and full page press advertising in key titles. The TV work features F1 driver and legend Kimi Raikkonen and we used F1 commentator David “Crofty” Croft for the voiceover, transcreating the master assets to make them work for the UK market.