Social media leadership
We don’t just ‘manage’ social media for Invisalign, we make it happen: our social and influencer campaigns deliver a huge volume of tracked leads at around 20% of the cost of traditional media.
It’s highly effective work across EMEA in 18 core markets where we work with more than 80 influencers and over 1,000 dental professionals.
Key brand and product messages, supported by unique points of difference, feed into our content creation, which is always guided by the values and interests of our target audience. We tell stories that resonate across all channels and at each stage of the consumer journey. And we continually track, report, review and adapt our approach, to achieve positive ROI on a continuous basis.