Wiltshire Farm Foods
The Wiltshire Farm Foods brochure is always a big project but add a full brand relaunch into the mix and it’s really something quite special.
The brochure, produced twice a year, is much more than just a list of products and prices. It’s the key communication piece which sits in the home of thousands of customers for six months or more. It’s an enjoyable piece to read and it successfully fulfils the requirement to list more than 300 different products, clearly, with full compliance information of each dish. Critical to the success of the latest brochure was a complete redesign, showcasing the new brand look, proposition, values, messaging and tone of voice. All this while reassuring existing customers that the brand they know, love and trust implicitly is providing the same great service they rely on completely.